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The Group Company Ranked 2nd in 2019 Top 100 Private Enterprises in Brand Value in Shandong Province
2019-05-14
Lately,2019“China Brand Day”Brand Conference and Brand Hi-end Forum jointly held by the Provincial Party Committee Propaganda Department,Provincial Development and Reform Commission,Provincial Market Supervision Administration,etc.was held in Jinan.On the conference,the list of“2019 Top 100 Private Enterprises in Brand Value in Shandong Province”was released,and the Group Company was included.Please see the report.
The theme of this brand conference is“promoting brand high-end orientation and building new development advantages”,the judges and experts followed relevant international brand value evaluation methods and the national brand value evaluation standards of each industry and utilized big data means to estimate Top 100 Private Enterprises in Brand Value in Shandong Province,in which,the Group Company ranked 2nd in the whole province with a brand value of 31.701 Billion Yuan.
It is learned that this selection activity aims at analyzing and evaluating the brand value of the enterprises to enhance the brand awareness of the brand owners,users and consumers,deeply dig the internal value of the enterprise brands,actively explore the path of sustainable development of the enterprise brands,improve the core competitiveness,popularity and reputation of the enterprises and help Shandong Province accelerate supply-side structural reform and shift in driving forces for development.